Food is a very complicated subject, yet one that is worth the effort because your cat eats every day. Assuming a cat eats 4 oz. of cat food per day, multiplied by 365 days and that’s 91.25 pounds of cat food a year. Multiply that by 60 million cats (number of cats in American households) and you get about 5.5 BILLION pounds of cat food EACH year.
I’ve tried to switch Furball to organic food, but most of the available offerings are of the organic chicken variety. Being the typical cat, he’s fussy and doesn’t care for the chicken only flavours. As well, since he had a bout of pancreatitis two years ago as well as some bladder issues, food switches seem to upset his delicately balanced system.
However, what I can do, is find out where his current food comes from and encourage the company to source their ingredients locally, manufacture locally and introduce organic ingredients wherever possible. Furball eats the Pinnacle brand by Breeder’s Choice. Their website is www.pinnaclecat.com and the toll-free number is 1-800-255-4286.
Just tried dialling, but was asked to leave a message. Must have something to do with most people still being on holidays. Ok, I’ll try again on Monday. I’m also going to send an email.
HOW YOU CAN TAKE ACTION TODAY!
In the mean time, here’s what you can do. Pull out your pet’s food, look on the bag for a website or 1-800 number. Plan to call on Monday or to send an email right now to tell the manufacturer that locally made and sourced food with organic ingredients is important to you.
Here’s some text you can copy and modify for your email. Do it now, or you’ll get busy and forget. After the pet food recall a couple of years ago, isn’t your Kitty worth this small effort to ensure her health and safety?
TEXT FOR AN EMAIL YOU CAN SEND TO YOUR PET’S FOOD MANUFACTURER
As a loyal customer of [PUT YOUR CAT FOOD BRAND HERE] for [LIST YEARS YOU'VE BEEN USING THEIR PRODUCT] years, I wanted to let you know that I am very concerned about where my pet’s food is manufactured as well as the quality of the ingredients used. This is from a health and safety perspective as well as a desire to support companies that implement greener business practices.
I would appreciate it if you could please let me know where my pet’s food is manufactured in terms of the ingredients and the processing. Given the ongoing safety issues of overseas ingredients, I would prefer that the food I feed my pet is sourced and manufactured in [YOUR COUNTRY HERE]. This would greatly allay my concerns about safety as well as reduce the environmental impact of transporting pet food such a great distance. If your food is locally made, that’s amazing. If not, what is your company doing to move in this direction?
In addition to where my cat’s food is made, I am also concerned about the types of ingredients used. I have begun eating organic food myself and I want my pet to also have this benefit. Are there any plans to create an organic line of [YOUR PET FOOD BRAND HERE] or to introduce more organic ingredients?
Finally, I have been changing my purchasing habits to support businesses that implement sustainable practices and take a proactive approach to reducing their environmental impact. I was wondering what [YOUR PET FOOD MANUFACTURER HERE] is doing to adopt greener business practices.
Switching food brands is not something I take lightly. However, because I feel so strongly about these issues, I will change to a different brand if I feel your company is not moving forward in a progressive manner. I eagerly await your response and look forward to hearing how [YOUR PET FOOD MANUFACTURER] is changing to meet the growing market support for socially responsible companies.
[YOUR NAME HERE]
[INCLUDE YOUR ADDRESS IF YOU'D LIKE]